Assurant Industry Insights

Assurant research and industry insights provides access to top innovation trends and tech solutions to help customers and businesses thrive in a connected world

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Case Study
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Unlock smarter selling with actionable data

See how Assurant Performance Impact IQ℠ helped a retailer boost protection sales and store performance with actionable data insights. Download the case study.

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Article
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How to overcome the top 5 protection plan objections in retail

Use real customer data and proven sales strategies to overcome common objections to extended service contracts and boost attach rates.

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$1.34 Billion Back to Consumers: Trade-In Programs Have Their Strongest Q2 on Record

Assurant’s latest Mobile Trade-In and Upgrade Industry Trends report reveals a mix of familiar patterns and new milestones, painting a picture of a maturing upgrade cycle and strong trade-ins.

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Article
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Manufactured Housing Industry Trends to Watch

Discover the latest manufactured housing industry trends, from affordability to community living. Stay ahead with insights from builders and insurers

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eBook
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Smart home CX: What today’s consumers expect

Explore expert tips for smart home customer support, like personalization, proactive service, and AI-driven insights. Download the full guide from Assurant.

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Article
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How Digital, and the People That Power It, Is Changing the Insurance Game

A digital evolution in the renters insurance industry with Assurant's APEX API solutions. Elevate customer experience with seamless sales to claims technology.

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Article
A man kneeling in front of a row of washing machines inside a retail environment, talking with a female sales associate who is pointing out a specific feature on the machine.

4 strategies to maximize retail protection program revenue

Discover 4 proven strategies to increase attach rates, drive revenue, and build customer loyalty through optimized retail protection programs.

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Article
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The Tech Sentiment Index: Understanding consumer tech attitudes

Discover what the Tech Sentiment Index reveals about consumer trust, AI, affordability, and how to build more human-centric tech experiences.

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Article
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The 4 tech personas every marketer should know

Explore four tech personas and learn how to build trust, tailor messaging, and drive adoption in a rapidly evolving digital landscape.

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