Optimize performance across your dealership
Maximize profit in any market
Transform your digital capabilities
Automotive retail is changing fast. Shifting markets, evolving technologies and an increase in online customer research are all top of mind. And with ever-rising margin pressure, dealerships are always exploring new ways to improve profitability. That’s why you need a different kind of partner. One with a diverse range of disciplines, insights and resources capable of meeting any challenge. Assurant Dealer Services is that partner. We provide transformational support designed to help your business thrive in any economy.
A Different World Demands a Different Kind of Partner
Our dealership training, F&I products and revenue solutions help you maximize profit today while building for the future. We keep you ahead of the technology curve with a range of digital tools that drive performance and delight your customers. We uncover unique insights through data analytics and machine learning to achieve market-changing innovation. And we support dealers with transparent reporting, clear metrics and training that ensures compliance and efficiency. We are the total automotive performance partner for today’s complex and constantly evolving industry.
See What a Transformational Partner Can Do.
What Dealerships Say About Assurant
“The people really make a difference for us. We are on the left side of the page in the 20 Group Composite because of our relationship with Assurant Resource Automotive.”
- Mark Normandin, Normandin Chrysler Dodge Jeep Ram
"The Automotive Training Academy taught me to provide a customer experience that is more than just presenting products and services ... so I can continue to improve my process, my PVR and overall performance."
- Jessica M., Jim Shorkey Auto Group
Experience our next-level virtual training
Transform team growth into PVR results with the Assurant Virtual Learning Platform.
F&I Products
Maximize PVR and loyalty.
Turn your customers into fans with innovative F&I products, flexible coverage, U.S.-based customer service and a convenient online claims portal. Plus, our integrated in store and digital strategies, tools and support optimize sales and drive long-term profit.
Reinsurance Participation Programs
Choose from all 5 participation options.
Assurant offers all 5 existing reinsurance options so you can choose the right participation structure as your goals evolve – whether you’re focused on long-term investment strategies, need immediate cash flow or have specific investment preferences.
The Automotive Training Academy
Dealership training for success.
Drive PVR and increase customer loyalty with expert
training offered in the dealership, at in-person workshops and online. Our
team of tenured automotive trainers bring decades of experience and knowledge
that drives performance and profitability, so you can reach your goals.
Digital Retailing Support
Build F&I interest online.
As you evolve your digital retailing strategy to maximize profitability, our F&I Digital Success Builder, digital retailing training and online marketing materials and templates can help you continually measure and optimize digital performance to drive growth.
Pocket Geek Auto
Turn transactions into relationships.
Drive customer loyalty and repeat revenue with our custom-made mobile app for dealerships. Pocket Geek Auto gives you the ability to send maintenance reminders, F&I offers and more straight to your customers’ mobile devices.
Auto Industry Insights for Dealers
Research, Innovation Updates and Videos
All Roads Lead to Test Drive
While online vehicle research continues to increase, customers still want to test drive before they purchase – but they want more options for the test drive.
A Guide to Digital Retailing (eBook)
Drive PVR and net profitability with nationwide consumer research on the role of F&I in the digital retailing process to enhance your approach.
Dealership Training that Drives Profits
In this Insider Tip, we explore the importance of a disciplined dealership training approach that drives maximum profits.