The performance of your trade-in and upgrade program is no place for complacency. That's why we employ a proprietary, data-driven approach that continually optimizes results. Through machine learning and data analytics, our global pricing engine works at the point of sale, providing an optimal price point that stimulates trade-in while maintaining margin.
This approach consistently beats competitor pricing for device trade-ins by 20% or more while still leaving us room to optimize the sale of your legacy devices. Used phones are moved quickly at the highest possible price throughout our global distribution network. As a result, you get greater value from legacy devices while maximizing revenue from customer upgrades.