Assurant Trade In & Upgrade Program

Drive revenue with an optimized trade-in and upgrade program

As mobile phone prices continue to rise, trade-in offers are an increasingly important part of the economic equation for incentivizing consumers to upgrade their devices. Mobile carriers with optimized trade-in and upgrade programs can offer their customers better value, encourage demand and generate revenue from new devices. 

At the same time, the right asset disposition program can monetize reverse logistics by reselling legacy devices into secondary markets. The trend toward upgraded devices will only accelerate as carriers adopt 5G to improve services and networks. Carriers with the right offers will be better positioned to gain brand loyalty and capture new market share in the 5G era and beyond.  

  • Improve trade-in value 

  • Increase upgrade rates 

  • Drive customer retention 

Why Assurant is the right trade-in and upgrade partner for you

Resold $600M of used phones in 2019 alone 
Consistently beat the offer prices of top competitors for device trade-ins by 20% or more 
Leverage a global distribution network across 21 countries 

A Proven, Revenue-Driven Trade-In and Upgrade Program

At Assurant, we employ a proprietary, data-driven approach to optimize your trade-in and upgrade performance. Through machine learning and data analytics, our global pricing engine works at your point of sale, providing an optimal price point that stimulates trade-in while maintaining margin.  

In fact, we consistently beat competitor pricing for device trade-ins by 20% or more. We’re also able to optimize the sale of your legacy devices. Our asset disposition team employs an extensive global network to move your used devices quickly –– and at the highest price possible. As a result, you gain greater value from legacy devices while maximizing revenue from customer upgrades. 

Assurant’s trade-in and upgrade program offers you: 

  • Industry-leading price modeling based on machine learning and data analytics  

  • Optimal trade-in offers that stimulate upgrades at a profit 

  • Timely disposition of legacy devices at the highest possible price  

  • Decreased exposure to excess and obsolete equipment 

You need a trade-in and upgrade partner with:

Proven Price Analytics and Machine Learning 
Employs a patent-pending pricing engine at your point of sale to produce an optimal price point that stimulates trade-in. 

Global Asset Disposition  
Enables you to quickly resell your legacy devices for maximum profit in secondary markets through our 21-country distribution network. 

Multiple Distribution Channels  
Ensures your devices are sold at the highest price, avoiding bulk sales to auction-based wholesalers. 

Industry Relationships 
Allows you to broker fast sales at top dollar through our relationships with retailers, wholesalers and carriers.