Executive Vice President, Chief Communication and Marketing Officer
Francesca Luthi is executive vice president, chief communication and marketing officer of Assurant and a member of the Company’s Management Committee. In this role, she oversees all aspects of Assurant’s global brand and marketing strategy, customer experience, internal and external communication, corporate social responsibility and investor relations. She is responsible for building the Company’s global brand and reputation among key stakeholders, driving consumer awareness and engagement, for Assurant’s specialty products and services.
As part of the Company’s multi-year transformation, she led the integration and restructuring of the organization's marketing and communications functions to support Assurant's growth strategy across housing and lifestyle markets while also increasing efficiency.
In 2015, Ms. Luthi was promoted to her role from her position as senior vice president, investor relations, marketing and communication. In that role, Ms. Luthi has led the communication strategy for all of Assurant’s strategic business initiatives and the Company’s corporate realignment.
Before joining Assurant in 2012, Ms. Luthi was senior vice president of corporate communication and investor relations at Accretive Health. Previously, she held senior-level investor relations and communication roles at BearingPoint and Accenture, where she was recognized for enhancing brand awareness, expanding the global shareholder base and overseeing the repositioning of those businesses. During her tenure, Accenture was recognized with “Best IR Team in the IT Services Industry” by Institutional Investor magazine for three consecutive years.
Earlier in her career, Ms. Luthi helped establish the investor relations department at Omnicom Group after serving as a financial analyst in the Investment Banking Division at Morgan Stanley.
An advocate for children with special needs, Ms. Luthi chairs the marketing committee of the National Ability Center, empowering individuals of all abilities to build self-esteem and lifetime skills through sport, recreation and educational programs.
Ms. Luthi received a Bachelor of Science degree from Georgetown University's School of Foreign Service.