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Maximizing device value across the connected lifecycle

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Asset Value Optimization

Capture more value from the devices already in your ecosystem.

Used devices can do more than sit in inventory or move into low-value channels. With the right strategy, they can generate higher recovery rates, support customer acquisition and retention, and create a more resilient supply of pre-owned inventory. Asset value optimization helps you determine the best next use for every device based on condition, demand signals, and your business priorities so you can move faster, reduce price decay, and maximize value. With Assurant, that means combining data-driven decisioning, advanced processing, and connected downstream channels to turn device flows into stronger business outcomes.

Company Statistics

  • 25M+
    devices processed globally in 2025
  • 13M+
    devices sold globally in 2025
  • 1,500+
    buyers worldwide
  • 33
    countries in our global distribution network

How we do it

Precision intake and device routing

Every device starts with the right evaluation. By assessing condition, demand signals, and your business objectives at the first touch point, asset value optimization helps reduce value leakage before it starts.

Data-driven decisioning

We use real-time market data, buyer demand, pricing signals, and inventory insights to determine where every device will create the most value. Whether the best fit is insurance fulfillment, certified pre-owned, marketplace, or wholesale, the goal is the same: move faster, reduce price decay, and maximize recovery across your inventory.

Scale that creates an advantage

With 25M+ devices processed annually, our operations are designed to manage device lifecycle programs at massive scale. Advanced Device Care Centers, automation, robotics, and specialized processing capabilities give us the capacity and flexibility to move devices efficiently from intake to their best next use.

Where do optimized devices go?

Asset value recovery

When resale is the right path, Assurant connects devices to the buyers that are most likely to maximize recovery. Our global sales network, real-time market intelligence, and intelligent routing help move inventory faster while reducing price decay.

  • 2.5M buyer offers every month provide powerful SKU-level insights of real-time pricing and demand.

  • 83% faster device sales turnaround, helping avoid up to 50 days of price decay, when compared to conventional auction.

  • 24/7 access to a global network of qualified buyers and marketplaces.

Certified pre-owned device solutions

When refurbishment creates more value, Assurant directs eligible devices to our Certified Pre-Owned program. By combining advanced refurbishment with trusted OEM relationships and warranty support, we help extend device lifecycles while creating a reliable supply of high-quality pre-owned devices.

  • 6M+ certified pre-owned devices supplied over the past five years.
  • Major OEM relationships provide access to genuine parts and software.
  • Reliable supply of premium pre-owned devices to meet ongoing demand.
  • 6-month Assurant-backed warranty for added confidence.
Ebook: CPO Consumer Research Report

How asset value optimization supports your business goals

Whether your goal is increasing profitability, improving customer acquisition, or reducing inventory costs, asset value optimization adapts to your business objectives.

High-velocity processing and intelligent allocation reduce price decay, so your devices reach their next best use faster and at a higher return.

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Circularity as a business advantage

The smartest business decision can also be the most sustainable one.

By extending the lifecycle of connected devices, asset value optimization helps you build a more resilient supply chain, reduce dependence on new device procurement, and advance sustainability goals, all while maximizing financial recovery.

Assurant Carbon IQ℠ helps you measure the environmental impact of those efforts. Quantify avoided carbon emissions, understand the sustainability value your circular device strategies are creating, and report progress with data-backed insights you can stand behind.

Explore our Sustainability Reporting Hub
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Ready to put asset value optimization to work?

Connect with our team to see how asset value optimization can work for your business.

Get in touch

Modular components of our end-to-end lifecycle management solutions

Trade-In and Upgrade

Drive acquisition and retention with Assurant’s award-winning and comprehensive trade-in and upgrade program.

Learn more

Our Device Care Centers

We repair, replace, and repurpose devices using intelligent robotics, automation, and the perfect amount of human touch.

Learn more

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